A fantastic Guy Kawasaki interview by Robert Scoble to promote his new book Reality Check: the Irrreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition. A must have for anybody in technology that wants to spend $19 in a book. Did you read the book? Do you think is worth the money you paid for it? Is an evangelist somebody with a huge ego sharing his ideas?
You can watch the video here:
http://www.fastcompany.tv/video/guy-kawasaki-gives-a-reality-check
After watching the video you can see that Guy had an agenda to be a little controversial in order to promote the book I believe. I have followed Guy in Twitter in the past, he uses Twitter as one way communication instead of a way to communicate ideas and receive feedback. How can he learn to write a book without discussing the feedback? Or he may be an island and the book an extension of his ego?
Yet, without any doubt he is an extremely successful business man and a technologist.
Cheers
Al