Tuesday, June 22, 2004 12:30 PM
szurgot
GMail - Viral Load Testing
I was having trouble understanding the GMail invite system. Why have users give out invites to a beta test, until it occurred to me that it's a brilliant viral marketing scheme to load test the system. Instead of handing out beta invites to disparate people, you have the people who use the system the most invite their friends in, who will communicate with their friends over GMail. And they just queue up more invites whenever they are ready to add more load to the system
Now if only people would stop handing out invites to total strangers. Oh, wait, I got my invite from Tiernan, who I don't know, so strike that. <grin>
Filed under: .NET