Dustin Mihalik's Blog

Blog from the middle of everywhere

Handbook for the sellout

I learned on Friday that two of my favorite programs have been purchased by much larger companies   Picassa, a photo indexing program, was purchased by Google.  Lookout, a plugin for Outlook that indexes and searches email, was purchased by Microsoft.  Both of these programs are great pieces of software and I'm sure they'll both get better with a little more money dedicated to them.

The only thing that I find somewhat ironic is the current state of both of these projects.  Lookout was a free plugin, but now that it is owned by Microsoft, it is no longer available for download and from the FAQ, it seems like it'll be a while before a new version will be available.  On the other hand, Picassa used to cost $30 and have a 30 day trial.  Now that Google owns them, It's available for free and Google is advertising it on their main page.

Google is making a great product available to anyone and Microsoft is making a great product unavailable to everyone.

Crossposted from dmihalik.com

Comments

David Solivan said:

I can understand your frustration. Hey, no one likes FREE more than I do. The thing to realize is that Microsoft and Google are two different companies with two different business models. IMHO, the acquisition of Lookout means that much of what you liked about it will be available in future versions of our stack in a more integrated and productive way, so it will continue to be "free" to you in a sense.

Of course, no one likes to wait, but sometimes it's worth it. Just my 2 cents.
# July 18, 2004 4:05 PM

Mike Belshe said:

Hi, Scott,

I'm one of the folks from Lookout. As a software developer and writer of code, I like my stuff to live as long as possible (pretty typical of us software types!) So, in some respects, the fact that its not available for download is sad.... But, for the long term, joining up with Microsoft actually means the code lives much longer - because the ultimate product will definitely have the ability to impact a lot more people. And, with the team at Microsoft working on this as well, I think we'll actually get to a mode where we'll be able to deliver a lot more than little tiny Lookout Software could do on its own.

We certainly recognize the value of Lookout to Outlook; just because you read "MSN", don't think that we've forgotten or somehow misplaced what the real value of Lookout is... We definitely get it. And its been awesome users like you that have helped us hone in on it so far. I hope that relationship continues, despite the disappearance of Lookout; despite the change in ownership.

If at any time you doubt the future of the product, feel free to drop me a note and ask. I can't comment on specific Microsoft product plans, of course, but I always try to be honest about whats going on. I remain (as many others at msft do) committed to making email better and having it consume less time every day! But I'm no genius; I only do it with help of people feeding in great ideas...

So until something better exists, hopefully the existing Lookout continues to kick ass on your mailbox for you.

Hope this comment is useful; I'm sure you still have a healthy dose of skepticism, as everyone always should. This is just marketing-speak. Results are what really matter...
# July 19, 2004 2:01 AM

Paul Nicholls said:

I think it might be worth pointing out that Picassa integrates with Hello, a service that along with sharing photos with other Hello users, also publishes your pictures to Blogger - so it's not Google just being nice to people, they're using it to promote one of their services.

It is a shame that the current version of Lookout is no longer available though; I think MSFT are missing out on a lot of buzz that's surrounding the purchase. I understand there are branding, testing and support issues here, but a little preparation would have gone a long way.
# July 19, 2004 5:54 AM

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# December 19, 2010 4:15 PM