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April 2004 - Posts

I'll be quiet for a little while longer....

Posted Thursday, April 29, 2004 5:56 PM by HeatherLeigh
Not blogging as much as usual as I have a couple big projects going on right now. First, preparing for the trip down to the valley. My fellow-recruiter, Holly is coming with me and will be interviewing people as well. Holly fills marketing positions in Read More...
8 Comments

Interviewing Marketing people in Silicon Valley next Wednesday.

Posted Wednesday, April 28, 2004 10:22 AM by HeatherLeigh
I've been invited to speak at next Wednesday's (5/5) Silicon Valley Product Managers Association Meeting in Sunnyvale. This opportunity came to me by way of the Software Product Marketing eGroup (ProfGuild) . To make the most of the trip, I'm setting Read More...
9 Comments

Consistency in Marketing and greasy food

Posted Tuesday, April 27, 2004 10:02 AM by HeatherLeigh
Today, my team met at Denny's for breakfast. I try to eat healthy foods and rarely go to Denny's but it sure was good. As I was sitting there, staring at the bog blob of butter on my french toast (mmmmmmm), I was thinking about marketing (I told you I Read More...
7 Comments
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Good weekend...

Posted Monday, April 26, 2004 10:47 AM by HeatherLeigh
I'll post on something work related later. When I get over a life changing event in my life that occurred this weekend..I got Tivo. When my friend Ann told me that she had it, I realized that “woman with Tivo” was not an oxymoron. Plus, Ann Read More...
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Social Networking Software and Recruiting

Posted Tuesday, April 20, 2004 4:27 PM by HeatherLeigh
I've almost seen as much talk about social networking software as I have about blogging. I guess you could consider blogging as social networking, but what I am talking about is spoke , linked in , etc. Initial buzz was that these tools could be potentially Read More...
7 Comments

Where will we find you?

Posted Monday, April 19, 2004 3:24 PM by HeatherLeigh
Hello marketers.... We are looking at where Microsoft Staffing (my team in the marketing space specifically) wants to dedicate it's time and resources over the next year. Specifically, we are considering what events and associations/groups to focus on Read More...
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Preparing for an interview at Microsoft

Posted Monday, April 19, 2004 11:11 AM by HeatherLeigh
Seen lots of talk lately, about what the Microsoft interview entails (puzzle questions, white board drawings, etc.). My sense is that people are trying to do 2 things: 1) prepare for the interview and 2) control their nerves by knowing what to expect Read More...
38 Comments

I'd hire Kwame....

Posted Thursday, April 15, 2004 10:45 AM by HeatherLeigh
Anyone getting anxious about the “big decision” tonight on The Apprentice? The Donald was on the Today Show this morning talking about the show and Katie asked whether he had decided and he said he had an idea whom he would choose but it's Read More...
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Everything I know about Marketing, I learned on The Apprentice...NOT!

Posted Tuesday, April 13, 2004 3:24 PM by HeatherLeigh
When I was in college, I took a business law class where the Professor, Dr. Halamka (the name still gives me shivers), asked us to watch LA Law (yeah, just try and guess how old I am now) and pick out legal errors on the show (and I was in LA, so it somehow Read More...
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Corporate Blogs and Wikis

Posted Tuesday, April 13, 2004 9:25 AM by HeatherLeigh
Here's a great article today on corporate blogging and how to do it well (I guess wiki-ing isn't a word, is it?). What other companies, besides Microsoft, are doing a good job of corporate blogging? I'm especially interested in marketing bloggers since Read More...
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Online resources for resume writing

Posted Monday, April 12, 2004 11:45 AM by HeatherLeigh
Dana asked for some online resume writing resources (tips, etc.) for college students . So thought I could share some places that I think are good resources and : Monster resume advice: Go here to get some basics; for example, what to include on your Read More...
4 Comments

Blogging and Marketing

Posted Thursday, April 08, 2004 5:31 PM by HeatherLeigh
White paper here . on blogging and marketing. It's a long one, which I haven't had time to read through yet, but I'm working on it. I have to be in the right frame of mind and it's sunny out right now, so I am not there yet. Read More...
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Harvard and Wharton MBAs nolonger surveyed for b-school ranking

Posted Thursday, April 08, 2004 12:19 PM by HeatherLeigh
Here's an article in Fast Company about Harvard and Wharton no longer sharing their MBA students' contact info for the surveying process to be included in the annual b-school ranking. Not sure what the real story is here...FC seems to think it's a case Read More...
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Hot Job: Senior Program Manager, Digital Media

Posted Wednesday, April 07, 2004 2:13 PM by HeatherLeigh
OK, this is the first of the “hot jobs” I'm sharing with you. I'll try to give you some sense of why I think they are hot (or cool). But you can be the judge. I'm pretty sure this one qualifies...check this out... Job Description: Senior Program Manager Read More...
7 Comments

I think about marketing too much...

Posted Monday, April 05, 2004 3:29 PM by HeatherLeigh
I think about everything too much (no, I really do) , especially marketing . If I had to think of a word to describe myself, it wo u ld be “analyzer” (not strong and outspoken as one of my co-workers recommends). My commute to and from work Read More...
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RANT: Making it easy enough for your wife to use

Posted Thursday, April 01, 2004 4:13 PM by HeatherLeigh
Quick rant alert!!! I need to unload this... In the online discussions I see regarding RSS (and frankly I've seen the same in discussions on other technology online), people refer to your/their “grandmother” or your/their “wife” Read More...
23 Comments
 
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