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IIS SEO Toolkit - New Reports (Redirects and Link Depth)
In the new version of the IIS SEO Toolkit we added two new reports that are very interesting, both from an SEO perspective as well as from user experience and site organization. These reports are located in the Links category of the reports Redirects This report shows a summary of all the redirects that were found while crawling the Web site. The first column (Linking-URL) is the URL that was visited that resulted in redirection to the Linked-URL (second column). The third column (Linking-Status...( read more ) Read More...
IIS SEO Toolkit - Start new analysis automatically through code
One question that I've been asked several times is: " Is it possible to schedule the IIS SEO Toolkit to run automatically every night? " . Other related questions are: " Can I automate the SEO Toolkit so that as part of my build process I'm able to catch regressions on my application? ", or " Can I run it automatically after every check-in to my source control system to ensure no links are broken? ", etc. The good news is that the answer is YES !. The bad news is that...( read more ) Read More...
Announcing: IIS SEO Toolkit v1.0 release
Today we are announcing the final release of the IIS Search Engine Optimization (SEO) Toolkit v1.0 . This version builds upon the Beta 1 and Beta 2 versions and is 100% compatible with those versions so any report you currently have continues to work in the new version. The new version includes a set of bug fixes and new features such as: Extensibility . In this version we are opening a new set of API's to allow you to develop extensions for the crawling process, including the ability to augment...( read more ) Read More...
IIS SEO Toolkit Presentation at DevConnections
Yesterday I presented the session "AMS04: Boost Your Site’s Search Ranking with the IIS Search Engine Optimization Toolkit" at the ASP.NET Connections, it was fun to talk to a few attendees that had several questions around the tool and SEO in general. It is always really interesting learning about all the unique environments and types of applications that are being built and how the SEO Toolkit can help them. Here are the IIS SEO Toolkit slides that I used . Here you can find the IIS SEO Toolkit...( read more ) Read More...
IIS SEO Toolkit – Report Comparison
One of my favorites features in the IIS Search Engine Optimization (SEO) Toolkit is what we called Report Comparison. Report Comparison basically allows you to compare two different versions of the results of crawling the same site to see what changed in between. This is a really convenient way to track not only changes in terms of SEO violations but also to be able to compare any attributes on the pages such as Title, Heading, Description, Links, Violations, etc. How to access the feature There...( read more ) Read More...
IIS Search Engine Optimization (SEO) Toolkit – Announcing Beta 2
Yesterday we released the Beta 2 version of the IIS Search Engine Optimization (SEO) Toolkit . This version builds upon Beta 1 adding a set of new features and several bug fixes reported through the SEO forum : Report Comparison . Now you have the ability to compare two reports and track a lot of different metrics that changed in between such as New and Removed URLs, Changed and Unchanged URLs, Violations Fixed and new Violations introduced. You can also compare side-by-side the details as well as...( read more ) Read More...
Pre-caching contents using Application Request Routing (ARR) and Search Engine Optimizer (SEO)
Application Request Routing (ARR) Version 2 includes support for disk caching capabilities which effectively allows ARR to be used as a cache proxy. ARRv2 also includes management of cache hierarchy so that it can be used to build a network of cache servers, as in Content Delivery Network (CDN) or Edge Caching Network (ECN). More information on ARRv2 can be found here and they can downloaded at: Microsoft Application Request Routing Version 2 for IIS 7.0 (x86) here . Microsoft Application Request Routing Version 2 for IIS 7.0 (x64) here . One of the features in ARRv2 Beta2 release is a way to pre-cache contents on ARR servers in anticipation for the expected demand for the contents. (ie. A popular movie is being released on DVD on Friday and you expect users to rent and watch them online when it is released.) The walkthrough on the pre-cache feature in ARRv2 can be found here . In order for this feature to work, the ARR administrator must provide a list of URLs for ARR to pre-cache. ARR...
SEO Tip - Beware of the Login pages - add them to Robots Exclusion
A lot of sites today have the ability for users to sign in to show them some sort of personalized content, whether its a forum, a news reader, or some e-commerce application. To simplify their users life they usually want to give them the ability to log on from any page of the Site they are currently looking at. Similarly, in an effort to keep a simple navigation for users Web Sites usually generate dynamic links to have a way to go back to the page where they were before visiting the login page...( read more ) Read More...
Finding malware in your Web Site using IIS SEO Toolkit
The other day a friend of mine who owns a Web site asked me to look at his Web site to see if I could spot anything weird since according to his Web Hosting provider it was being flagged as malware infected by Google. My friend (who is not technical at all) talked to his Web site designer and mentioned the problem. He downloaded the HTML pages and tried looking for anything suspicious on them, however he was not able to find anything. My friend then went back to his Hosting provider and mentioned...( read more ) Read More...
IIS SEO Tip - Do not stress your server, limit the number of concurrent requests
The other day somebody ask me if there was a way to limit the amount of work that Site Analysis in IIS SEO Toolkit would cause to the server. This is interesting for a couple of reasons, You might want to reduce the load that Site Analysis cause to your server at any given time You might have a Denial-of-service detection system such as our Dynamic IP Restrictions IIS module that will start failing requests based on number of requests in a certain amount of time Or If you like me have to go through...( read more ) Read More...
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