My Thoughts on the Adobe-Macromedia Deal

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re: My Thoughts on the Adobe-Macromedia Deal

kalimurzino@rambler.ru — Sat, 26 May 2007 16:18:06 GMT

David

re: My Thoughts on the Adobe-Macromedia Deal

Martin Kraszewski — Sun, 24 Apr 2005 18:20:00 GMT

I am a Multimedia student who uses illustrator to create content for flash. I am expecting Adobe to create a seamless integration between illustrator drawing tools and flash, is this farfetched?
-Martin K

re: My Thoughts on the Adobe-Macromedia Deal

Jesse Ezell — Fri, 22 Apr 2005 21:02:00 GMT

Jeff, I'm definately don't claim to be expert on Adobe's products. I do however, know a lot of designers that use InDesign together with GoLive to produce web content. Perhaps GoLive would have made a better choice of product for the comparison, though I think most people got the point.

As I said in my post, it is pretty obvious that Adobe wanted Flash above all other things. However, their acquisition of Macromedia is not that simple. Adobe is not going to buy Macromedia, take Flash, and flush all of Macromedia's non-flash products and developers down the drain. The acquisition is definately going to bring Adobe into new markets and new places in the enterprise. Yes, Flash is going to be one of the vehicles for entry into these markets, but to say that Adobe bought Macromedia just so that they could use Flash in their products is an obsurd claim, since they don't have to spend 4 billion dollars to integrate Flash into their products when the file format specifications are available for free to anyone who wants them and there are plenty of Flash content SDK's out there for quite a bit less than 4 billion dollars.

re: My Thoughts on the Adobe-Macromedia Deal

Hans — Thu, 21 Apr 2005 09:30:00 GMT

Jeff,

I agree with you, and its something which was my initial opinion. I've read some pretty wild speculation, including John Dvorak's theories that Adobe is simply an edgy neurotic paranoid company who thinks Microsoft is out to get them (whaaaaaaaat?).

I was actuallu really happy when I heard about the acquisition (and shocked as well). But I think it will be a really good thing for the rest of us.

Adobe and Flash (and Dreamweaver, to some extent) makes perfect sense. Long live Adobe. or macrobe... :p

re: My Thoughts on the Adobe-Macromedia Deal

Jeff — Thu, 21 Apr 2005 04:44:00 GMT

Jesse,

I don't think you have a concrete understanding of Adobe's products. InDesign is not a web production tool at all. This is Adobe's product for static print media. In using Adobe products, one realizes that all of the power comes from the complete integration of the applications. Photoshop to Illustrator to InDesign to Acrobat, it is seamless. Adding Flash to this just creates more powerful suite.

Acrobat is not dead, it is the most powerful way to present media the way it is supposed to look. What else can do this?

My thoughts on the Adobe, Macromedia deal is that is is a way to add even richer content to not only the web, but static media as well. To me, this is an obvious evolution.

Adobe needed flash. Plain and simple.

re: My Thoughts on the Adobe-Macromedia Deal

Ken — Wed, 20 Apr 2005 10:35:00 GMT

Just a thought...maybe Microsoft will go against thier normal trend, turning the whole thing on its head and go for open non-proprietary standards-based formats, such as SVG and SMIL, and leave Adobomedia to closed-proprietary-based formats such as SWF or PDF. Don't get me wrong I am fan of all of the formats in the right places, so I would welcome Flash or Acrobat playing SVG/SMIL.

re: My Thoughts on the Adobe-Macromedia Deal

Kaniz — Tue, 19 Apr 2005 15:25:00 GMT

Having used both ImageReady and FireWorks, I sure hope to hell that FireWorks does not simply take the place of ImageReady. While maybe some of the optimization can be ported over to improve it in ImageReady, I /hate/ working with FireWorks.

re: My Thoughts on the Adobe-Macromedia Deal

Shannon J Hager — Tue, 19 Apr 2005 03:04:00 GMT

I don't think Fireworks is dead, I think it will become the next version of ImageReady. Web graphics/optimization is the only feature I know about in Fireworks, and ImageReady hasn't really been improved much in the last 5 years.

re: My Thoughts on the Adobe-Macromedia Deal

Christian Romney — Tue, 19 Apr 2005 03:01:00 GMT

What I find interesting is the product overlap wrt Freehand/Illustrator and Go Live/Dreamweaver.
Freehand, Fireworks, and Go Live are Dead.