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Conversations Matter by Rob Howard

This is a presentation I gave at the Software Association of Oregon's quarterly Edge Forum . It's a continuation of the Blogging for Business Presentation I recently gave, but focuses more on the benefits of social networking and social media and its...

Going beyond, "Yes, I've got a blog" by Rob Howard

How do you measure the value of a blog or the return on investment? This is something I've been thinking about for the past few days and while I think I have some answers, I know I don't have them all. First of all, what do you value most: Page Views...
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