I was reading this article today A Few Secrets You Need to Know about Client-Side Scripting which I picked up from joel.reddit.com
The odd thing is that the site is not a blog, its just one page that someone has setup on tripod, I then remembered reading similarly formatted sites yesterday and for sure they were there in the hot list of joel sub-reddit, check them out
These sites only have this one page and even the usernames seem like fakes. So it seems that someone is setting up these one off pages and then getting them to the top of the ranking in reddit, virtually guaranteeing traffic. The only reason I can think of for someone to do this would be to make money from google adsense.
Also this could be a test-bed before attempting to try the same on Digg.