MS BI Conference 13: BI Power Hour

Apparently the Power Hour has been something that has been happening at TechEd in past years. I vaguely recall seeing something about it once.

This was a great session - two slides in total I think. All demos, and the demos were different - kinda crazy, but still educational. Lots of free stuff thrown into the crowd. I got something for my daughter.

1st demo - Magic 8-ball vs Data Mining Neural Net algorithm.

In an Integration package, the guy took a table of customer demographics, and ran it in parallel through two different algorithms to predict whether the customer was a homeowner or not. One algorithm was a DM NeuralNet algorithm, the second was a Script that launched the Magic 8-ball window. Looking at the results, the 8-ball didn't do too badly. The demo was interesting in that it showed you could solicit feedback from the user who was executing it (the 8-ball was in a Windows Form, created on the fly in the package).

2nd Demo - by Hitachi Consulting, he demoed an implementation of Analytics for mobile devices. The framework they built helped push out reports, alerts, forms, to a mobile device. They used MS Communication Server to send an SMS text message to the phone, and when the phone received the text message, it used web services to pull back the content (alert, report, form, etc). So he sent out a "Price Change" alert. An RMA authorization form. A Sales report. He said they also had a method to ping the phone and tell it to erase all its content, in case it got lost or stolen. Very cool.

3rd demo - the guy said he wanted to find the geekiest thing to do with Integration Services. He took two sets of a million random numbers between 0 and 1, and through selection of them and applying an algorithm, he basically calculated the value of PI. He didn't tell us what it was until at the end it became obvious. Terribly geeky.

 4th demo - The guy had built a custom reporting services item, which took in a dataset (a summary of sales amounts for three sales reps in three categories), then was an interactive KPI mechanism for displaying the data. It presented the categories and reps in a 3x3 matrix, with a green and red button in the corner of each cell. If you decided the amount was good, you clicked in the red button and the cell got an X. If you thot it was a good amount, you clicked the green button, and the cell got a green O. (Get it? X's and O's in a 3x3 matrix?)

Last demo - Using Performance Point Server, they showed a web page with ten suitcases on it, and they invited someone to come up and play Deal or No Deal. She won $10 (in play money I think). Her highest offer was nearly $485,000.

Between each demo they threw out schwag, like t-shirts and hats and stuff.

We should definitely try this the next demo we do at Imaginet.