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Sun's Price Wars (revisited)

Randy states it succinctly as “cheap stunts” - the question to ask, is why did it take Sun so long? Java has been available for almost seven years now. In a free market, bringing benefits to the end consumer should be a paramount goal. It may be that Sun's customer has always been the Fortune 500 (& Government) customer and Sun has little knowledge/experience of the WalMart consumer. Their absence in this consumer market segment cannot be an excuse to get into another bout of Microsoft bashing.