can this theory be applied to business (if you let the fundamentals slip, your business model can falter significantly)??
are there any studies?
thanks
corey
corey.bronstein@diageo.com
The details are slightly off. There were two cars, one parked in the Bronx and the second parked in Palo Alto. Both were left with the hood open and without license plate; the Bronx car had the radiator and battery removed with ten minutes while the Palo Alto car sat untouched for more than a week. Only after the professor smashed a part of the car with a sledge hammer did vandalism begin. (Philip Zimbardo, a Stanford psychologist reported on this experiment in 1969.)
in conjunction with this experiment, George Kelling accompanied police on foot patrols in Newark. His work with James Wilson led to what is now know as the "Broken Window Theory".
This theory has many implications far beyond just reducing crime.