– new “decision engine” by Microsoft


I had the chance to try Bing already, and I must say I am very surprised!!

Bing is the rebranding of Live Search, but it is far from just a facelift. It is a whole new concept. Microsoft introduce Bing not as another search engine (Bing Is Not Google, BING!) but as a decision engine, and it is exactly that!

If you think about it, when you do a search on Google, it does a very powerful search on its index to gives you… links, and anything but links sorted by a robot, nothing contextual or organized, no more help, just raw links.

Is it helpful? Yes in many case. Google has realized an awesome job to index the whole Internet in a single textbox. This is the most incredible job that has ever been done on the Internet!! But at the end of the day all you get is… a list of links, with multipage, but nobody crawl more than the first page so what you get is… 10 links, no grouping, no organization, links.

The first time I used Bing, it took me 1 min to be convinced that this IS what I needed. This is my way to search and find information on the web. Bing shows links and related information. When you search “zune” you get results categorized by “Buying Guide”, “Reviews”, “Accessories”, “Shopping”. Typically I do my search on Google, then open results in reference website like TripAdvisor, Wikipedia, Farecast, Live Maps, ... Now I get all this in Bing. I think Microsoft just get it right! This was the thing to do, and to me Bing seems much more efficient than Google.

Sample searches: “Montreal Canadiens”

First link with latest games!
Sub-queries on the left bar.
Note these categories are contextual, sometimes you get “Downloads”, “Reviews”, “Maps”, “Shopping”, etc..

Mouse hover the thumbnails, videos plays inside the thumbnail!


Great news Live Farecast is now part of Bing!! (name: Bing Travel)

Bing Travel uses a predictive algorithm to recommend when you should purchase your airline ticket.


Also integrated in Bing: Live Maps and Live Shopping, with the latter you get products detailed reports (so much more than just links), with images, pricing information and user reviews from various Web sites.

As Google, Bing has these kind of quick answers (use it all the time) :

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  • I have to say that Bing the new search engine by Microsoft is cool. It's set up fantastic and it's a better search engine. I have tried Yahoo and Google and I find that these search engines are not cool at all. Microsoft has a real winner and I like the way Bing works I will use Bing I defected from Yahoo and Google Microsoft keep up the great work

  • what the?

    I was supposed to post that Google is better because of the keywords i tested and I like the results and what it is exactly what I was looking for in Google.

    I tested:

    Air France
    The Last Remnant.

    First The Last Remnant, I was looking for the game, Google was the one with the results. Bing gave me, something about Methodists etc.

    But when I tried it again at Bing, It game me a new result like that of Google.

    Weird. ... Or is that a Bing feature?

  • I want to turn off the hover panel which appears on the right of search results. It is driving me loco.

  • I was looking for an answer to my question, "why is a decision making search engine?", as the ads all over the media outlet was saying so. However, when I tried it with some reserved excitements, I was not impressed at all. The results of my searches were pretty good, as almost as good as Google, however, I didn't see how it was helping me making my decision, when it didn't even get what I was looking for. The authour used a example "Zune". Hum. Isn't that Microsoft stuff? And, the things like short-cut conversion and exchange rate thing had already been implemented and used quite some time by google and its users.

    I really don't think is all that impressive -- perhaps just yet. I was indeed, however, impressed how Microsoft acquired the domain name, "", as it is increasingly difficult to fing any domain names whose length is equal to or less than 4.

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